Skip to content 
By Anthony Ménard, updated on October 30, 2026
Showcase website for craftsmen and architects
This case study presents the redesign of Idéo Rénovation's showcase website, a company that combines all-trades renovation and layout with partner architects, thanks to a WordPress split-screen display.
📋 Summary
The client and their context: a renovation company with a dual business activity
Idéo Rénovation (ideorenovation.com) carries out two distinct activities: the renovation of all trades on the one hand, and a specialization in interior design and layout conducted with partner architects on the other hand.
These two professions cater to different expectations. The website needed to present them clearly, without mixing them together, while remaining a single, easy-to-manage site.
The need: to present two trades and receive qualified quotes
- To present two activities in the same location;
- highlight the’professional expertise and reinsurance elements;
- offer a website fast, ergonomic and responsive ;
- receive qualified quote requests.
What we have achieved
We have achieved the complete redesign of the site using WordPress and Divi, with a "dual site in one" concept: a split-screen immediately directs the visitor to the activity that interests them.
Divi development is lightweight and optimized: clean integration, fast page loading, and a solid foundation for SEO. Services are clearly detailed, areas of intervention are presented, and calls to action are well-positioned. Reassuring elements are highlighted: customer testimonials, certifications, and completed projects.
The contact page was designed as a true conversion tool. Its fields (project type, free-text message, contact information) allow the team to receive qualified inquiries, prepare responses in advance, and better organize sales follow-ups. For a similar project, discover our offer of website creation for artisans.
✅ Included features
Technologies and technical choices
| Brick | Choice | Role in the project |
|---|---|---|
| CMS | WordPress + Divi | Lightweight and optimized development |
| Ergonomics | Split-screen | Directing towards the right activity |
| SEO | Clean integration | A solid foundation for SEO |
| Conversion | Qualifying contact form | Actionable quote requests |
Result
The redesigned website is online at ideorenovation.com. The two activities are presented separately, the site is fully responsive, and the contact page centralizes qualified requests, which the team can process quickly with a suitable proposal.
FAQ — Showcase website for craftsmen
How much does a showcase website cost for a craftsman?
The budget depends on the number of activities and pages, the quote form, and the reassurance elements to be included. We will prepare a personalized quote after discussing your business.
How to present two activities on the same site?
A split-screen display at the entrance allows visitors to choose the activity that interests them. This is the solution chosen for Idéo Rénovation.
What fields should be included in a quote request form?
The type of project, a free message and contact details are often enough to qualify the request and respond quickly with a suitable proposal.
Craftsman or architect: a website that turns your visitors into customers?
Anthony Menard — Iotaweb, Ploumagoar (22) · 06 34 15 00 51 · Free, no-obligation quote
📚 Also read
See also
B2B prospecting platformCustom WordPress plugin for B2B prospecting: groups, subsidiaries, local decision-makers, email/phone enrichment, quotas and exports. Developed by Iotaweb.
Restaurant website creation with reservation systemRedesign of the MianFan restaurants website in Paris: Resa Ninja booking by establishment, Instagram feed and reviews, conversion tracking.
Energy company websiteWordPress site of the Renovation Group of France: reassuring design, services and areas of intervention, quote form and WhatsApp contact.Entrust me with your project
Describe it in a few lines. You will receive a response and a free quote within 24 hours.
